Excellent equilibrated logo blunt with thin line.
Haier is a perfect sample of how a logo turns up to be a clear distinctive of its brand.
The key to success of Haier is the stength of its color range, that breaks the space turning it into main protagonist.
Haier represents in a perfect way the unity of a modern logo with a traditional one, making it everlasting.
The logo Haier Is executed in such a precise way that including it in any place will never result a problem.
Representative of its time, this logo is the result of last century’s technologic innovations that had such an influence on art.