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Excellent equilibrated logo blunt with thin line.
The logo Zellers Is executed in such a precise way that including it in any place will never result a problem.
Zellers represents in a perfect way the unity of a modern logo with a traditional one, making it everlasting.
The key to success of Zellers is the stength of its color range, that breaks the space turning it into main protagonist.
Zellers is surely a promising candidate between classic logos, due to its accuracy in terms of weight and shapes.
This logo’s beauty is based on the importance of its empty spaces inside the body’s shape.
Representative of its time, this logo is the result of last century’s technologic innovations that had such an influence on art.
It can be recognized by its great balance, exclusiveness and formal excellence.