Dasani (Purified Water) is a perfect sample of how a logo turns up to be a clear distinctive of its brand.
This logo’s beauty is based on the importance of its empty spaces inside the body’s shape.
The key to success of Dasani (Purified Water) is the stength of its color range, that breaks the space turning it into main protagonist.
Representative of its time, this logo is the result of last century’s technologic innovations that had such an influence on art.
The logo Dasani (Purified Water) Is executed in such a precise way that including it in any place will never result a problem.
Dasani (Purified Water) is surely a promising candidate between classic logos, due to its accuracy in terms of weight and shapes.